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Ezugi were founded in 2012. Unlike many newbies, they didn’t want to focus on a particular niche. Ho Gaming, for example, immediately realized that the Asian market is their main target. Ezugi, on the other hand, wanted to cut straight to the chase and establish a global presence.
So, it’s no wonder that they have offices in Latvia, Israel, Colombia, Spain, and the UK. They also boast some of the most impressive studios, but more on that in a bit. Diversity and the input of various cultures are precisely what turned Ezugi into a force to be reckoned with.
As per Ezugi’s information, live dealer Colombia operations are mostly focused on native-speaking tables. In other words, if you’re enjoying an Ezugi game in Spanish, you’re likely watching a stream from Colombia.
Few non-English languages get the chance to have live casino studios completely dedicated to them. This just highlights the growing importance of Spanish on the global gambling scale. Currently, it’s the most widely represented language after English, with most casino operators offering native-speaking live casino games in Spanish.
Beyond that, Colombia is located in close proximity to both South and Central American countries. Although online gambling can be enjoyed from anywhere in the world, physical proximity translates to lower latency and more stable connections.
Moreover, the US online casino market is finally getting some much-needed legal reform. Colombian live casino studios may soon become the prime destination for operators targeting American players.
We’ve already covered some of the reasons casino operators find this South American county so enticing. However, let’s consider a few points from the perspective of players.
As we mentioned above, Ezugi is currently the only supplier with a confirmed presence in Colombia. This is their newest studio which only opened its doors in 2021 after a lengthy auditing process by Colombia’s gambling regulator, Coljuegos.
The state-of-the-art studio is already running full steam with seven gaming tables with native-speaking Spanish dealers. According to Ezugi, games such as live blackjack, unlimited blackjack, roulette, and baccarat are all present in the newly-opened studio.
That said, it’s important to understand the studio was primarily opened for live casinos in Columbia. The country is its primary target audience, which is reflected in both the language and other aspects. For starters, betting limits are adjusted to fit Colombian players’ needs. Moreover, the selection of games was made based on market research on the preferences of Colombian players.
Additionally, Ezugi has expressed intentions to expand Colombian live casino operations further. This will include more games, more tables, and even dedicated tables for specific live casinos in Colombia.