Soft2Bet has expanded its presence in Europe with the launch of ElaBet.gr in Greece, following the acquisition of a Greek operating licence.

The launch was made possible through the combined efforts of Soft2Bet’s product, compliance, and marketing teams, ensuring full compliance with the regulatory standards set by the Hellenic Gaming Commission (HGC).

New ElaBet Casino

ElaBet.gr is designed to stand out with a range of exclusive content, including Greek-speaking live casino tables and three custom-built games inspired by Greek mythology – Gates of Hades, River of Styx, and Medusa’s Madness.

Additionally, the platform integrates Soft2Bet’s proprietary gamification mechanics, introducing a mission-based approach to gaming aimed at enhancing user engagement and retention.

The site is also slated to offer unique advantages for Greek players, such as Greek-speaking tech support and a lineup of payment options designed specifically to best suit the Greek market.

Main Takeaways

ElaBet is one of the biggest new casinos that focuses solely on the Greek market. Live casino tables with Greek-speaking dealers are not particularly common, which immediately makes the ElaBet live casino an interesting standout in today’s market.

Commenting on the launch, Uri Poliavich, Founder and CEO of Soft2Bet, stated:

“We are not just launching a product. We are setting a new benchmark for the gaming industry in Greece.

“ElaBet.gr represents the highest standards of innovation and compliance, achieved through exceptional teamwork across our product, compliance and marketing departments.

By responding to both regulatory expectations and market demands, we are confident that our gamification-driven approach will redefine the player experience in Greece.”