On Air Entertainment is now live in the UK, after partnering with two of the market's leading online casino operators Betway and 32 Red.
Both companies will instantly gain access to OnAir's popular premiere blackjack offering. This allows them to deliver the player-focused game to their UK players’ devices.
Previously, OnAir had partnered with Super Group-owned Betway to provide its live casino product in other markets. The latest move will see the provider roll out its premium content to Betway’s UK-facing casino.
Now, the live casino studio has set about strengthening its UK presence even further.
The company has founded a new partnership with 32Red, an award-winning online casino operator which is part of Kindred Group.
This development comes within a few weeks of OnAir announcing its momentous expansion into the UK regulated market. The agreements emphasise the fast-growing company’s commitment to delivering quality content to customers in key regulated markets across the globe.
OnAir first brought its debut blackjack release to the table in November 2021. Since then it has enhanced the offering by taking four contrasting environments live, each showcasing a distinctive style.
“On Air have been a fantastic provider of live casino in our other market,” said Anthony Werkman, CEO of Betway. So, he thinks it’s great that they’re able to extend that offering to UK customers through the latest agreement.
“The online casino experience is important for our customers who will be able to enjoy our new premium content.”
Over the coming months, Betway and 32Red will have the opportunity to plug in to many more live casino experiences. This includes its eagerly anticipated debut roulette game due out this February.
Adam Newnham, Commercial Operations Manager at 32Red, commented:
“We are delighted to be able to offer our players the refreshingly new live casino product from OnAir Entertainment via the Microgaming platform.
“We are extremely excited by OnAir’s new live product and we look forward to growing our portfolio of live games with them over the coming months.”