Evolution has announced that it has gone live with a branded environment for all ComeOn Group brands. A new complete dedicated online live casino environment is called The Ruby Lounge, now present across multiple markets.
What It Includes
Operating 24/7 from Evolution’s state-of-the-art studios and featuring a premium design with distinctive black and red décor, the Ruby Lounge makes a bold brand statement. As such, ComeOn Group says the Ruby Lounge is a “brand within brands” as part of ComeOn Group’s multi-brand strategy.
ComeOn Group has been an Evolution partner since 2013. Since then, via its online brands, it has offered a comprehensive choice of Evolution-powered live casino games and game shows titles, as well as numerous online slots titles from Evolution brands NetEnt and Red Tiger.
ComeOn Group’s extensive brand portfolio includes ComeOn, Snabbare, Hajper and Casinostugan, and many more. Also, the Group operates in multiple markets including Sweden and Denmark.
Thoughts on Partnership
Cristiano Blanco, Chief Product Officer at ComeOn Group, commented on the partnership.
“The Ruby Lounge extends choice and entertainment, offering an exclusive, premium, vibrant and exciting live gaming experience. Once again, Evolution has proved what great partners they are. The Ruby Lounge has such a strong identity yet works with all our brands.”
Erland Hellstrom, Commercial Manager at Evolution, added that Evolution’s been working closely with ComeOn Group for many years. They are extremely happy that their dedicated live casino environment is now live.
“The end result is magnificent and early statistics suggest that ComeOn Group players absolutely love the whole look and feel of this premium environment with its world-class live casino games.”