Pragmatic Play has extended its agreement with Colombian operator Yajuego. The deal will now include its award-winning Live Casino products. 

The Deal Details

The Colombian specific deal will see now Yajuego’s audience gain full access to Pragmatic Play’s Live Casino products. This includes games such as ONE Blackjack, Mega Roulette, and Pragmatic Play’s two-card version of baccarat, Dragon Tiger. 

Bogota-based operator Yajuego has launched in 2019. It has since made a name for itself by delivering a complete online portfolio to its players. The brand prides itself on delivering transparent, user-friendly solutions to its growing base of players. 

Pragmatic Play’s valued Live Casino portfolio continues to go from strength to strength, going live with several tier-one operators across Latin America in recent months, proving its expansion strategy to be effective both locally and across its global estate.

User-Oriented Brand

Víctor Arias, Vice President of LatAm Operations at Pragmatic Play, commented on the latest deal. 

“Yajuego enjoys a reputation as one of the most user-friendly operator brands in Columbia, priding itself on security and the simplicity of use of its platform. 

“Our slots are already live with the operator, but thanks to a new agreement, Yajuego’s Colombian player base can now enjoy the thrills of Pragmatic Play’s valued Live Casino collection. 

Matteo Gerbino, Marketing Director at Yajuego, added: 

“Our main focus as a brand is maintaining our reputation as one of the fastest-growing operators in Colombia, and this is only achievable by providing our players with the most up-to-date casino products. 

“Establishing an agreement with a provider of Pragmatic Play’s status has us up for long-term success, and we look forward to seeing where the partnership takes us.” 

Pragmatic Play currently produces an extensive range of Live Casino and Bingo products in its multi-vertical offering. Additionally, it delivers up to five new slot titles a month. The supplier’s entire portfolio is also available through single API integration.